Infomercial Results

Our infomercial data is finally in house. Although we got a lot of responses (calls and website visits), we found that the quality of leads was not what we expected. We are following up with telephone calls to those who requested more information and that conversion rate will dictate our future direction.

For the second test, we may use DJ endorsed radio spots in a local test.

Stayed tuned. It is all very interesting.

New Infomercial Media Schedule

New Infomercial Schedule (a few times have changed):

All times are Central

Inspirational Cable National 10/15 Thur 1230 AM
KNOE CBS Monroe, LA 10/15 Thur 1:00 AM
WBFS My Miami 10/15 Thur 6:00 AM
NNOE CW Monroe, LA 10/15 Thur 12:00 PM
Ion Cable Cable National 10/15 Thur 12:00 PM
WPXP Ion West Palm Beach 10/15 Thur 12:00 PM
KNOE CBS Monroe, LA 10/16 Fri 1:30 AM
KAQY CW Monroe, LA 10/16 Fri 1230 AM
CMT Cable National 10/16 Fri 0430 AM
KFWD Ind Dallas 10/16 Fri 6:00 AM
TV Guide Cable National 10/17 Sat 1:30 AM
Travel Cable National 10/17 Sat 2:30 AM
Gospel Cable National 10/17 Sat 5:30 AM
KTPX Ion Tulsa 10/17 Sat 8:30 AM
KOPX Ion Oklahoma City 10/17 Sat 10:30 AM
KNOE CBS Monroe, LA 10/17 Sat 1030 PM
KAQY ABC Monroe, LA 10/17 Sat 1030 PM
NNOE CW Monroe, LA 10/17 Sat 2:30 PM
KETK NBC Tyler 10/17 Sat 12:00 PM
WCSC CBS Charleston 10/18 Sun 6:00 AM
KATV ABC Little Rock 10/18 Sun 12:30 PM
WFPX Ion Raleigh 10/18 Sun 1:00 PM
WWSB ABC Tampa 10/18 Sun 3:00 PM
KNWS Ind Houston 10/18 Sun 11:00 PM
Bravo Cable National 10/19 Mon 4:00 AM

Infomercial Preview and Schedule.

Advance look at our full 28.5 minute infomercial: Online Version.

Here is the schedule (all times are Central) - set your Tivo or watch live

Station Affiliate Market Date Day Central Time
Ion Cable Cable National 10/14 Wed 10:00 AM
Inspirational Cable National 10/15 Thur 1230 AM
CMT Cable National 10/15 Thur 0430 AM
WBFS My Miami 10/15 Thur 6:00 AM
WPXP Ion West Palm Beach 10/15 Thur 12:00 PM
TV Guide Cable National 10/16 Fri 1:30 AM
Travel Cable National 10/16 Fri 2:30 AM
Biography Cable National 10/16 Fri 6:00 AM
KFWD Ind Dallas 10/16 Fri 6:00 AM
Gospel Cable National 10/17 Sat 5:30 AM
KTPX Ion Tulsa 10/17 Sat 8:30 AM
KOPX Ion Oklahoma City 10/17 Sat 10:30 AM
ABC Family Cable National 10/18 Sun 1:30 AM
WCSC CBS Charleston 10/18 Sun 6:00 AM
KATV ABC Little Rock 10/18 Sun 12:30 PM
KETK NBC Tyler 10/18 Sun 1:00 PM
WFPX Ion Raleigh 10/18 Sun 1:00 PM
WWSB ABC Tampa 10/18 Sun 3:00 PM
KNWS Ind Houston 10/18 Sun 11:00 PM

Five Reasons to Hire a Personal Historian

Good article on five reasons to hire a personal historian on Dan Curtis' always interesting and informative blog.

Priceless Legacy First Anniversary

The Priceless Legacy Company team celebrated its first anniversary as a company. Launched at the economy was falling apart in October, 2008, the company has made great progress in realizing the vision that every person's life story can and should be preserved.

With a national cable television infomercial being tested October 14-18, the company is about to enter a new phase of growth and positive evolution.

Featured in the photograph are Angie Berg and Andrew Tolentino in front and (L-R) Omar Mediano, Mary Kerr, Peter Gudmundsson and Bruce Cramer.

Honor and Remember

Because of prior service as a US Marine officer, veterans and their causes have always held a special place in my heart. A new organization called Honor and Remember has emerged with the mission of recognizing those who have given their lives for our country.

The non-profit is trying to establish a special flag as the universal symbol for those who have served and sacrificed. Please check the site and, if it moves you, donate as you are able. There is also an electronic petition that could use your attention.

As we say at Priceless Legacy: Honor Now. Remember Forever.

Falling Photos Video

Another animation from the coming Priceless Legacy Infomercial.

We are just 10 days away from launch!