FundraisingINFO.com

FundraisingINFO.com is a well respected consultant and publisher of best practices in the world of fundraising. Yesterday they sent this to their client base:

FundraisingINFO.com is excited to share with our friends and clients an innovative major gift stewardship product from Priceless Legacy Company. Read below to find out more!

Major gifts drive the success of any fundraising campaign and these donors are invaluable to your organization. And, while all organizations cherish these donors and thank them for their contributions, how can you bolster your level of gratitude? If you have patrons that consistently commit to your cause, shouldn't they be more than just names on a wall?

The Life Story Package from the Priceless Legacy Company is the newest offering in major gift stewardship. Whether you are completing a campaign, marketing a planned giving program, recognizing sustained annual giving, or merely looking to honor an esteemed contributor, Priceless Legacy's Life Story is for you.

The Life Story is a custom-written biography of the donor's life presented as a high quality, full color book with accompanying audio-visual elements. The product offers an affordable, unique, and high impactful way to define and capture the life story of the donor in the context of the organization's own mission and narrative.
By leveraging Priceless Legacy's proprietary process and talented team of graphic artists, the company weaves the logos, colors, and images of your honoree and organization into a handsome Life Story coffee table book. The package also includes a DVD photo slideshow and an audio CD of the actual interview. Donors will be continuously reminded of the organization they love as this gift is treasured and passed on for generations!

The Life Story process allows your organization to benefit from the creative experience, as well. A member of your staff (or a Priceless Legacy Consultant) conducts a biographical interview and organizes the honoree's photos-quality time with a donor that every development officer would cherish. You work closely with Priceless Legacy experts to develop a comprehensive interview guide, complete with the questions you wish to ask.

Through the Life Story process, you learn about all aspects of the honoree's life, including competing philanthropic priorities and why your organization means so much to them-and they will love you for asking! By taking your rewards to the next level, you get to know your donors and they gain an undeniable sense of your appreciation. They become more than just names on a wall.

Call 1-877-637-5889 to learn more about how Priceless Legacy can take your major gift stewardship to the next level! The Life Story Package strengthens the bond between donor and organization in a way no other product can.

Honor Now. Remember Forever.

Strategic Relationship with Philanthropy World

The Priceless Legacy Company announced today that it has established a special strategic collaboration with Philanthropy World, publisher of Philanthropy World Magazine, one of the nation’s premier information sources for giving, volunteering and foundation activity. The two companies will cooperate with marketing and branding efforts to educate communities on the importance of life story preservation and how it pertains to best practices in foundation and nonprofit management.

At a time when most nonprofit organizations are eager for new ideas to deepen their fundraising relationships and further their missions, there is growing awareness of the importance of tending to these organizations’ “narrative endowments.” All organizations are acutely aware of their financial and physical endowments, but it is the sum total of their stories and human impacts that are the critical elements of their true value to their communities and nation. By sponsoring Life Story programs for leaders in their support communities, savvy development personnel are establishing a deeper level of connection and intimacy with their donors while documenting the connection of those donor’s life narratives with their cause or mission.

“Since 1996, Philanthropy World has been a leader in spotlighting best practices in the nonprofit community, and celebrating the positive impact that donors are having with so many worthy causes” said Peter Gudmundsson, CEO and Founder of Priceless Legacy. “Philanthropy World’s credibility, reach and thought-leadership will help us promote the importance of life story preservation and its effective use in supporting nonprofit advancement activities.

“Philanthropy World is excited about its new relationship with Priceless Legacy.” said Chuck May, Chairman/CEO of Philanthropy World, “Our mission is ‘to celebrate and spotlight the good works of individuals and organizations, so that others will emulate that behavior’, and the offerings of Priceless Legacy are perfectly aligned with that mission”.

Priceless Legacy’s first print advertisement will appear in the August issue of Philanthropy World.


About Philanthropy World Magazine (www.philanthropyworld.com):

Based in Dallas, Texas, and founded in 1996, Philanthropy World is a privately-held multi-media company committed to “telling the stories” that inspire greater and more effective philanthropy throughout the world.

Grandparent Legacy Project

I recently learned of a very exciting and important initiative called the Grandparent Legacy Project. A joint effort of the Association of Small Foundations and the 21/64 initiative, the GLP is dedicated to helping small family foundations (which represent about half of the nation's vast philanthropic effort) pass not just money, but values, lessons and stories to the coming generations.

While their focus is apparently on the wealthier segment of society, the message of legacy transference is very similar to Priceless Legacy's. I have reached out to the leadership of the GLP. There are bound to be useful ways that we can work together for our common aim.

The GLP has books and other resources available at their website.