Sunday, November 23, 2008

Procrastinaton

The relationship of procrastination to life in general is well understood and almost universally observed and practiced. Almost all of us put off to tomorrow things that we really should do today. Exercise, financial planning, cleaning and organization are all clear examples of activities that we know are good and necessary yet we find ways to rationalize the delay of initiation and therefore completion.

Life story preservation or personal history is highly susceptible to the forces of procrastination. For starters, we rationalize that having waited seventy or eighty years of a life to play out, what can be the harm of another few months or years of delay? Furthermore, the urgency that we understand to be inherent in the need to capture life stories is related to the "elephant in the room" that we don't want to address, and that is the inevitability of the subject's ultimate death. Ironically, in order to avoid the conversational topic of mortality we risk losing forever the opportunity to preserve the humanity and worth of that loved one's life story.

How classically and tragically human of us ... we risk what is vitally important to avoid what is slightly uncomfortable.

Priceless Legacy addresses the issue of human procrastination on multiple levels. First is to relentlessly draw attention to the need for life story presence. We will tirelessly evangelize the need through our company communications efforts and those of our Legacy Consultants. For their part, the LCs will also cajole, nag and nudge people in their communities both by celebrating positive examples and highlighting lost opportunities in order to strengthen "never again" resolve.

Like fitness advocates who can preach to us to the point of annoyance, we must be clear and repetitive in our message. And like the audience for health and fitness, there will be many who do not hear our message. But if we can influence one we can influence thousands. . . .and that is what we will do until we have tamed the beast of procrastination in such away that it is no longer an effective excuse to delay the start and completion of a life story.

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